Good Online

Developing an effective and trusted online presence for your organization
Your organization’s online presence is essential for nonprofit sustainability and effectiveness. Learn the basics of creating a memorable Internet presence, and take advantage of online resources to expand your reach, visibility and audience engagement.
1

Getting online

Learn how to initially get online with the help of Internet service providers, and how to register your domain name.

2

Creating an identity

Consider how you will use visual and contextual tools to communicate your organization's brand, mission and authenticity to donors.

3

Making an impact

Outline your organization's goals, and develop a web presence and web content that spreads your message, brings support to your actions, and influences the world in a positive way.

4

Securing online activity

Evaluate the sensitivity of your organization's data and take the necessary precautions to protect it, as well as visitors to your site

5

Using the Internet ethically

Understand the ethical considerations of Internet presence.

6

Fundraising effectively

Learn how to use online tools to raise awareness and funds for your cause.

From Our Blog

GDPR: Understanding how data protection regulations affect your organization

6 Nov 2018

The General Data Protection Regulation (GDPR) seemed to cause a lot of frenzied discussion and research among many organizations – non-profit and corporate alike – when it came into effect earlier in 2018. Although…

Internet universality: Looking at access around the globe

5 Nov 2018

In November 2018, UNESCO will present their findings on a long-running project called “Defining Internet Universality Indicators“. According to their website, “The results contribute to reinforcing UNESCO’s priority program areas related to promote freedom…

Is data security a top priority for your NGO?

7 Sep 2017

When it comes to data security, knowing where your organisation’s data and donor information can end up is of utmost importance. To shine a light on this, Brian Cute, CEO of Public Interest Registry,…