Your organisation online and offline

An organization’s online identity plays an important part in the demonstrating who they are and what they do.

Determining your organization’s priorities and goals

What should you keep in mind when creating an identity online?

Considering social media

With a broad range of social media platforms available, it is important to make thoughtful decisions about which options work best for you and your needs.

Communicating with your visitors

Making a plan in advance for how you will connect with users as well as allocating adequate resources to this is an important step toward connecting with people online.

Building trust

If your visitors are looking for resources on specific issues, what will convey to them that you are a reliable source of information?