Choosing your website content

The messages that an organization puts online do not stand alone but together form a bigger picture.

Connecting on social media

Social media platforms may be well suited for helping NGOs get their message out. Each of them has specific strengths and weaknesses and different ways in which they are best used.

Running an online campaign

Design of campaigns is very much tied to the cause or goals and needs to be appropriate in terms of demographics and culture.

Using online tools and techniques

What are various online services and tools you can use to improve your online presence and make it truly reflect the vision of your organization?

Monitoring user engagement

There are many approaches and metrics that can be employed to evaluate a website’s effectiveness